About William Moss
Trans-Pacific spin doctor. Head of Global Media Relations at TSMC. Occasional writer of humor and PR analysis. This is a personal blog and opinions are my own. More information at “About Imagethief“.
Also on Substack (where full posts live now), Bluesky, the usual places.
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Tag Archives: China
Electro-sphere and other photo-opps
I know what I am good at and what I am not good at. For example, I consider myself a pretty good writer and PR strategist. Both of those convictions are regularly reinforced by the fact that I get invited … Continue reading
Posted in Uncategorized
Tagged Business, China, Public Relations, Rants
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Escalation
Getting from point A to point B in Beijing, assuming point A and B aren’t right next to each other, is one of the daily adventures that makes life here so interesting. Aside from a certain hyper-linear approach to walking … Continue reading
Posted in Uncategorized
Tagged Beijing, China, Rants, Resident Alien, Whatever
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Imagethief and the hell of yurts – video companion
Note: This video was originally presented as the companion to a long, written travelogue that is no longer posted. I reposted the video when I restored my archives because it’s much more fun than the long-winded written version. -WM It’s … Continue reading
Posted in Uncategorized
Tagged China, Resident Alien, Travel, Video
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A week in the life of a China flack
Imagethief has recently had several e-mails from young foreigners in China who are interested in embarking upon a career in PR here. Why these students should choose such a career as opposed to, say, enlisting in the Navy as a … Continue reading
Posted in Uncategorized
Tagged China, Public Relations, Resident Alien, Travel, Whatever
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What if Yahoo abandoned China?
If you grew up in the US reading Marvel Comics, like Imagethief, you may remember the old What If? series. In What If? the fates of Marvel superheroes were projected into alternate realities. It made for some pretty good stories … Continue reading
Posted in Uncategorized
Tagged Business, China, Crisis Management, Internet, Public Relations, Reputation, Technology
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Coffee, tea or bleeding ears?
With the exception of the Americans, who are in a league of their own for depersonalized airborne misery, the Chinese have done more than any other civilization to make flying as much like riding a bus as possible. Today’s flight, … Continue reading
Posted in Uncategorized
Tagged China, Rants, Resident Alien, Travel
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Tank Man’s place amongst the iconic images of my lifetime
In the last couple of day’s I’ve been slowly winding my way through Frontline’s documentary, “The Tank Man“, which is now available online in its entirety. Only the first page is accessible in China, but the rest of the content … Continue reading
Posted in Uncategorized
Tagged China, China in the News, Journalism, Media
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By chopstick to the moon
Imagethief was interested to read in today’s China Daily that China’s government is slapping a consumption tax on several items, including disposable chopsticks and luxury yachts. I think this is just and wise, and should be done. The reason why … Continue reading
Posted in Uncategorized
Tagged China, China in the News, Resident Alien, Weird, Whatever
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Press releases with Chinese characteristics
In my job I am regularly exposed to Chinese press releases from various sources (often not my clients, I hasten to add). We sometimes send these releases for translation into English for our clients. As one of the few native … Continue reading
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Tagged Business, China, Public Relations
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Official: Lei Feng was “hip with his times”
It’s always a tragedy when your propaganda icons lose relevance to the younger generation. A couple of years past the fortieth anniversary of the original “Study Lei Feng” campaign, China’s propaganda moles are clearly hard-up for a way to make … Continue reading
Posted in Uncategorized
Tagged China, Propaganda, Weird, Xinhua
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Imagethief 