Tag Archives: Politics

Coverup? Huawei Should Send Its PR Bill to ZTE

Posted on July 19, 2012 by Will Moss

I’ve never been much for conspiracy theories. Not that I don’t like a touch of the fantastic in my daily life (I live in China, after all). But when you think about the sheer logistics involved in most of the … Continue reading →

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Godzilla vs. the SARFT Monster

Posted on July 5, 2012 by Will Moss

I’ve been watching a lot of Godzilla movies recently. This isn’t some kind of weird Cable TV accident, like stumbling onto “Barbarella, Queen of the Galaxy” at 2AM when you have a microwave burrito in one hand and a vodka … Continue reading →

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I’ll Be the Judge of the Air Quality in These Parts

Posted on June 7, 2012 by Will Moss

When I was young, lithe* and had elastic knees I studied the Japanese martial art Aikido. Aikido is interesting for a couple of reasons. First, despite what you saw in all those Steven Segal movies, it is very much bound … Continue reading →

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Good News! The Press is Out to Get You

Posted on May 11, 2012 by Will Moss

A couple of weeks ago I gave a talk about PR in China to a journalism class at Beijing Foreign Studies University. In any student talk the Q&A is always the most fun, and this group was no exception. Among … Continue reading →

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Facebook + Instagram + China = Take a Deep Breath

Posted on April 11, 2012 by Will Moss

So, Facebook bought Instagram for a billion bucks. Awesome for those guys. I, alas, did not get rich in either of the Internet startups I participated in. But you can’t put a price on experience, right? Deep sigh. Anyway, Instagram … Continue reading →

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Facebook’s China playbook

Posted on March 30, 2012 by Will Moss

As you have undoubtedly heard by now, Facebook CEO Mark Zuckerberg and his girlfriend* were spotted in Shanghai on Wednesday. This has lead to a completelypredictable round of speculation as to whether this signals some new development in Facebook + … Continue reading →

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Unsolicited advice for Xinhua’s new CNC TV news outfit

Posted on May 1, 2010 by Will Moss

To listen to people moan about the fact that China has sixty “Confucius Centers” in the US to America’s zilch-nada in China you’d think the Chinese were wrapping up hearts and minds around the planet while America gets relegated to … Continue reading →

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Free laptops for NPC delegates – it looked good on paper

Posted on March 6, 2010 by Will Moss

Let’s say you’re a company selling some kind of product. Let’s say your product is –let’s just pick something at random here– laptop computers. Globally, this is a heavily commoditized category jammed with companies selling look-alike products with similar feature … Continue reading →

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Google detonates the China corporate communications script

Posted on January 12, 2010 by Will Moss

Imagethief stumbled blearily to his computer this morning expecting a relaxed scan of the news but found the Chinese Twittersphere ablaze with the news of Google’s bombshell blog post, which went up in the middle of the night early this … Continue reading →

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Coke, Huiyuan and the audiences that matter

Posted on April 2, 2009 by Will Moss

Nothing as timely as the blogs, I tell you. As everyone on the planet now knows, the Coke-Huiyuan deal has fallen through. It retrospect, it wasn’t particularly surprising. It broke new ground in size, and public sentiment was never behind … Continue reading →

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