Author Archives: Will Moss

David Wolf – remembering a China hand

In June 2004, I quit a perfectly good job at a little PR firm in Singapore and went to Beijing to do a three month language program. Eight years in Singapore had made me a bit stir crazy and China, … Continue reading

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Why stopping the hate matters to me

“I shouldn’t need to have an Asian American son to be aware of racism any more than men should need to have daughters to start thinking about gender issues. But there is power to an issue being personal. Maybe we … Continue reading

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Three months that changed everything: communicating COVID

I wrote an article about leading coronavirus comms for Intel during the first three months of 2020, when there was little information and lots of fear. We learned a lot of hard lessons. The introduction is below, and you can … Continue reading

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Life, Death and Radio

  News today that longtime San Francisco music station KFOG is no more. It’s going to drop music and switch to simulcasting sports-talk from KNBR. Gen-X Bay Area natives, like me, may remember KFOG as one of the seminal music … Continue reading

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Adventures in audio tape

Yesterday Bloomberg ran what was essentially a PR piece for Ballfinger, a German maker of rarefied audio equipment, including reel-to-reel stereo tape decks that start at $11,000. The thesis: reel to reel is making a comeback. This is of course a bullshit … Continue reading

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The undefeated gangster squirrel and other first world problems

I hate a tree. No one is more surprised than I am. Trees are green and wonderful. I love trees! Except for this tree. I hate this tree. The tree I hate is a big Douglas fir, about 100 feet … Continue reading

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Escape from the cavern of the credit Morlocks

Note: Originally published on Medium. There are two kinds of people in America: those with good credit, and Morlocks who live below ground and emerge at night to steal your children. Returning to the US after my years abroad I … Continue reading

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Reverse Culture Shock and Other Myths

Early last year I moved back to the San Francisco Bay Area after seventeen years in Asia. The number one thing people here asked me about that was, “What do you think of the Niners this year?” because, when push … Continue reading

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I’m leaving China and it doesn’t mean a thing

It started with the oven. In Singapore in 2001 I bought a used Sharp R-8H50(B)T Rotisserie combination microwave and convection oven from my buddy, Tuck Wai, for S$200. Say what you will about the Sharp Corporation, which is struggling, but … Continue reading

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How Shanghai Saved the Jews

I spent National day in Shanghai with my family, our first leisure trip back since we lived there in 2007. Like Beijing, Shanghai has caught a serious case of fabulous in the past five years. The French Concession, already precious … Continue reading

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