About William Moss
Trans-Pacific spin doctor. Head of Global Media Relations at TSMC. Occasional writer of humor and PR analysis. This is a personal blog and opinions are my own. More information at “About Imagethief“.
Also on Substack (where full posts live now), Bluesky, the usual places.
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Tag Archives: Motorola
The Life and Death of a Cool Phone
That time we tried to make the Moto X in the U.S.A. I’d been working for Burson-Marsteller in China for nearly six years when I got poached away by our client, Motorola. Jumping from agencies to clients can be tricky, … Continue reading
Posted in Uncategorized
Tagged China, Crisis Management, Motorola, Public Relations, Technology, USA
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